Pre-Election Day Coverage Comparison Between MSNBC and FOX
In election coverage on MSNBC’s Hardball with Chris Matthews during the final ten days prior to Election Day, there was a heavy focus on Campaign topics. Campaign Strategy consumed 23%…
Mitt’s Gap: Negative Statements About Romney Increasing Since Super Tuesday
Analysis of 17,483 statements in 4thEstate’s Newspoll™ sample show that Mitt Romney’s (orange) campaign is failing to stifle criticism. Conversely, Rick Santorum (purple) has seen a major drop in negative…
The New York Times Avoids Offending
Despite mostly neutral coverage (67%), there is a slight anomaly in the New York Times‘ front-page coverage of the 2012 Election. Since January 1—when Rick Santorum became a serious challenge…
Mitt’s Gap: Negative Statements About Romney Increase
Analysis of 17,483 statements in 4thEstate’s Newspoll™ sample show that Mitt Romney’s (orange) campaign is failing to stifle criticism. Negative commments toward Romney have increased since Super Tuesday. Conversely, Rick…
Romney Chases Conservative Bait; Forced Off Message
Romney’s main message and credibility come from his prowess on economic issues, however, he has been forced off this message (green) to defend his position in the race (yellow) and…
Romney Forced Off Message Trying to Defend his Character
Romney’s main message and credibility come from his prowess on economic issues, however, he has been forced off this message (green) to defend his position in the race (yellow) and…
New York Times Coverage Negative Towards Romney not Santorum
Despite mostly neutral coverage (67%), there is a slight anomaly in the New York Times‘ front-page coverage of the 2012 Election. Since January 1—when Rick Santorum became a serious challenge…